Mollerade

I was disappointed that the iPod Touch only had 16GB of Flash storage, but then i saw Apple was kind enough to offer an enhancement to the iPod Classic, of 160GB and it all became clear to me. Apple are a business, that is trying to play fair. In business especially with stock holders, you need to make profit. I don’t care how much my customers ask for something, if it can’t make a profit, i can’t afford to deliver it.

Stick with the iPod classic, if all you want is massive amounts of storage and the old film/tv series on a classic screen. But if you are willing to manage your music and video, using your home pc as your data wearhouse and only uploading what you need for a particular trip, then i would go for the iPod Touch. 16 GB is still a lot of room for the 100 odd songs i listen to at any one time. My 5000+ songs can stay at home. Anyway i have a web browser and if i’m really clever i could alway VPN to my home computer connect my iPod and swap some songs and video whilst half way around the world.

I would also like to point out that this is a clever move on Apple’s part. Of course they will entice you to buy an even better product in 12-18 months time, with more storage (not a massive amount more, perhaps 30GB max although that might be stetching it). Apple must and will make a profit, and that alone isn’t clever, its obvious. What i find potentially clever ( i say potentially as they might not have done it on purpose), is that buy creating a high demand product with technically superiour Flash Storage over hard disk based storage, they are encouraging manufacturers of Flash based chips to reduce the costs, and increase its capacity. Being technically superiour, they can then, once its storage capacity has increased sufficiently, use Flash storage to create instant on laptops, and iMacs.

If indeed Apple is looking to create demand for Flash Storage then it is a true innovator. Perhaps not in inventing new technology, but certainly in working the market to bring its vision to light.

My next question would be, how much of this is Steve Jobs, and how much of it is others at Apple? If you don’t the vision, you can’t see the picture.